Complete and print application materials.How to apply for a dealership license part 2 How to apply for a dealership license part 1 Print for your reference while completing application. Retail dealer license application instructions. ![]() Steps to apply for a new retail dealer license: You must be of good character, and must not have been convicted of a serious crime directly related to the sale of motor vehicles.Dealer license fee, dealer plate fee, and fee to the Department of Financial Institutions.A manufacturer’s certificate of appointment (franchise) if you will be selling new vehicles.A lease for the business real estate unless the license applicant owns it.A service department or written agreement with a service facility within 50 miles from the selling dealership location.Note: If you are selling only motorcycles, you need a $5,000 bond or letter of credit. Insurance companies that accept applications for bonds. For a list of insurance companies accepting applications for bonds, see ![]()
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